The Cut

Claire Mazur & Erica Cerulo Want to Give Romance the Marvel Treatment

Claire Mazur and Erica Cerulo love a steamy, swoony romance novel. They also love a good business opportunity (Claire &amp; Erica were behind the beloved yet shuttered retail company Of a Kind). And as they got deeper into the romance genre, they saw one: people don’t just read romance novels – they build universes around them with fan fiction and lively TikTok discussion. So Claire &amp; Erica launched 831 Stories, an entertainment media company built around romance novels. Today, we chat about what that really means, and how they’ve learned to work together over their 14-year business partnership (spoiler: it involves learning to fight). 
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In Her Shoes from the Cut is a weekly conversation between a special guest and Lindsay Peoples, The Cut's Editor-in-Chief, exploring culture, style, sex, politics and more. Intimate, provocative, and probing, the Cut aims to ask questions before listeners even know they have them, always with a generous wit and an expansive idea of what is possible. From New York Magazine and The Vox Media Podcast Network. New episodes every other Wednesday.