Power User with Taylor Lorenz

Into the Costcoverse with AJ Befumo

Over the past few months, a father-son duo known as the Costco guys has become inescapable online. Their family-friendly videos about the grocery chain's chicken bakes and double-chunk chocolate cookies have earned them over 62 million likes on TikTok.
This week, AJ Befumo joins Taylor to discuss how he went from former pro wrestler to king of the Costcoverse.
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Power User explores how technology and the internet are upending our lives and the world around us. Each week, tech journalist Taylor Lorenz explores everything from online fame to emerging platforms, viral phenomena to the creator economy, and much more. Tune in on Thursdays for the most influential stories that Silicon Valley often ignores.
From the Vox Media Podcast Network.