FT Big Read

The price of being a star YouTuber

YouTube video bloggers broadcast their lives on the Google-owned platform in the hope of attracting followers, fame, and money, say Hannah Kuchler and Emma Jacobs. They are overwhelmingly young and can build multimillion dollar businesses, but stars are few and even for them, popularity can bring huge stresses and pressures  Hosted on Acast. See <a href="https://acast.com/privacy" rel="noopener noreferrer" style="color:grey;" target="_blank">acast.com/privacy</a> for more information.

An audio version of the best of the Financial Times's Big Reads — in-depth reporting from FT correspondents around the world. Listen to longform stories that explore and explain key themes in world news, science and business. Produced by Anna Dedhar. Hosted on Acast. See <a href="https://acast.com/privacy" rel="noopener noreferrer" style="color:grey;" target="_blank">acast.com/privacy</a> for more information.