Beating the billionaires: How Unilever fought off Warren Buffett, 3G and Kraft Heinz
Warren Buffett and 3G were taken aback by the harsh rejection of the takeover offer they had backed but people close to the Anglo-Dutch group say the deal made no financial or strategic sense for them. Arash Massoudi and James Fontanella-Khan tell a tale of miscalculation and culture divide
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