The Wolf Den

149. Marco Arment, Overcast

Marco Arment, developer of podcast app Overcast, joins Lex on the Wolf Den. Lex and Marco discuss pretty much everything going on in podcasting today. The two debate the technical complications of dynamic ad insertion and how it affects both podcasters and podcast apps. The two also discuss Marco’s history with Midroll in its early days, and theorize what might happen if Apple ever exited the podcast space. This episode is brought to you by The MarTech Podcast.

The Wolf Den focuses on starting and growing a new business and interviews others who are influencing the business of new media. Part of the fun is hearing about the behind the scenes building of Earwolf.